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OUR
LATEST WORK




LUCY BRONZE FOR SKY SPORTS & AUDI
Lucy Bronze Joins The Pursuit, Season 2, by Sky x Audi – Powered by WeAreNinety
England and Chelsea footballer Lucy Bronze features in Season 2 of The Pursuit, a Sky x Audi original podcast series spotlighting elite athletes and the mindset behind high performance


JACK GREALISH X KINETICA SPORTS ATHLETE AMBASSADOR ACTIVATION
Working alongside Kinetica Sports and Jack Grealish, we developed and delivered a multi-format content shoot designed to launch Jack's ambassador partnership with the brand.


GOPUFF X COLE'D: CREATOR ACTIVATION
Working with GoPuff and Cole Palmer, we built a creator-led campaign around one of football’s biggest moments, bringing the partnership to life through content that felt natural to Cole, relevant to fans and designed to drive attention and engagement for GoPuff.


DAN BURN FOR ENOUGH - SKY & UK HOME OFFICE
England international footballer and Newcastle United's Dan Burn features in the ENOUGH campaign, an initiative from the UK Home Office & produced by Sky Media, aimed at tackling violence against women and girls – Powered by WeAreNinety


CHLOE KELLY FOR ENOUGH - SKY & UK HOME OFFICE
England international footballer and Arsenal player Chloe Kelly features in the ENOUGH campaign, an initiative from the UK Home Office & produced by Sky Media, aimed at tackling violence against women and girls – Powered by WeAreNinety


CONOR BENN FOR ENOUGH – SKY & UK HOME OFFICE
Professional boxer Conor Benn features in the ENOUGH campaign, an initiative from the UK Home Office & produced by Sky Media aimed at tackling violence against women and – Powered by WeAreNinety


2025 WRAPPED: HIGHLIGHTS THAT SHAPED OUR YEAR
As 2025 comes to a close, we’re taking a moment to reflect on a year defined by purposeful partnerships, standout athlete activation, meaningful impact and continued growth across the WeAreNinety collective.


ATHLETE MARKETING: ENOUGH CAMPAIGN
WeAreNinety was proud to work alongside The Home Office, GOV.UK and Sky Media on the ENOUGH campaign, supporting with athlete relations, management, marketing & production to help drive awareness and action to end violence against women and girls.


CHARLEY HULL FOR SKY SPORTS & AUDI
Charley Hull Joins The Pursuit by Sky x Audi – Powered by WeAreNinety. Women's golf sensation Charley Hull, one of the most exciting and decorated players on the LPGA and LET Tours, features in the latest episode of The Pursuit...


CAROLINE WEIR SIGNS
WeAre beyond excited to announce that Caroline Weir, Real Madrid Femenino’s all-time leading goalscorer and Scotland’s most decorated female footballer, has joined the WeAreNinety family.


DINA ASHER-SMITH FOR SKY SPORTS & AUDI
Dina Asher-Smith Joins The Pursuit by Sky x Audi – Powered by WeAreNinety. World champion sprinter and Olympic medalist Dina Asher-Smith features in the latest episode of The Pursuit


ANTHONY WATSON FOR SKY SPORTS & AUDI
Anthony Watson Joins The Pursuit by Sky x Audi – Powered by WeAreNinety.
England rugby international and British & Irish Lion Anthony Watson features in the latest episode of The Pursuit


DAN BURN FOR SKY SPORTS & BOOTS
Newcastle United defender and Carabao Cup Final standout Dan Burn stars in the latest episode of the multi-platform #BootsOnlineDoctor series, a campaign led by Sky Media UK and brought to life with athlete marketing expertise from WeAreNinety.


SON X LEAGUE OF LEGENDS SHORTLISTED FOR TALENT CAMPAIGN OF THE YEAR
We've been shortlisted for Talent Campaign of the Year at the Sport Industry Group Awards 2025!


THE RISE OF WOMEN'S FOOTBALL: A GOLDEN OPPORTUNITY FOR BRANDS AT EURO 2025
Ellie Geoghan reviews the rise of women's football ahead of the Women's EURO 2025 this summer.


WEARENINETY CONNECTS GLOBAL GAMING GIANT LEAGUE OF LEGENDS AND FOOTBALL STAR SON HEUNG-MIN
WeAre thrilled to announce the successful collaboration between Riot Games, League of Legends and international football sensation Son...


OLLIE WATKINS FOR SKY SPORTS & BOOTS
WeAreNinety managed athlete marketing and activation for client Sky and Boots across their #BootsOnlineDoctor series - focusing on wellbeing


JAMES MADDISON FOR SKY SPORTS & BOOTS
WeAreNinety managed athlete marketing and activation for client Sky and Boots across their #BootsOnlineDoctor series - focusing on wellbeing


FRANK LAMPARD FOR SKY SPORTS & AUDI
WeAreNinety managed, brokered and activated a partnership for ex Chelsea legend Frank Lampard with Sky Sports & Audi.





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